Name: Now Now Noho (Adults Only)
Address: 338 Bowery, New York, New York State, NY 10012
Price range: US$117+

Now Now Noho (Adults Only) Hostel New York Interior photo

Now Now Noho (Adults Only) Hostel New York Skyline photo

Now Now Noho (Adults Only) Hostel New York Exterior photo

About the Hotel

338 Bowery, New York, NY 10012-

Close to the New Museum of Contemporary Art

Prime location in NoHo with a 9.3 location score, steps from SoHo, subways, and restaurants.

Private capsule-style cabins with comfortable WRIGHT bedding, air conditioning, and thoughtful amenities (robe, slippers, earplugs, white noise machine).

24-hour front desk and secure key card access for safety.

Clean shared bathrooms with private locking stalls and frequent cleaning.

Free WiFi throughout the property.

Women+ floor available for female and non-binary travelers.

Hotel Details

Location

In the heart of NoHo, a 7-minute walk from New York University and less than 1 km from Bloomingdale's, with excellent subway access.

Now Now NoHo sits on Bowery in the vibrant NoHo neighborhood, steps from SoHo's shopping, dining, and nightlife. The area is safe and well-connected: the subway is a 5-minute walk, and many attractions like the Flatiron Building (2 km), Union Square, and Chinatown are within walking distance. LaGuardia Airport is 14 km away. With a location score of 9.3, the property is ideal for exploring Manhattan on foot or by transit. Nearby restaurants include Gem, Fish Cheeks, and il Buco Alimentari.

Accommodation

Private capsule-style cabins with shared bathrooms; some rooms (Deluxe) are 50% larger and have windows.

All cabins feature a comfortable WRIGHT mattress (30x74 inches - suitable for guests up to 6'1"), air conditioning, a safe, and a lockable door. Amenities include a bathrobe, slippers, hairdryer, earplugs, sleep mask, and white noise machine. Cozy Sleeper Cabins have no windows; Deluxe Single Rooms (Now or Never Cabins) are about 50% larger, have a mural, and some have windows. A Women+ floor is available for female and non-binary travelers. Note: cabins are small, best for a single traveler with minimal luggage. Open ceilings allow sound to travel, so quiet hours are enforced.

Dining

No on-site dining or kitchen; the neighborhood offers abundant restaurants and cafes.

Now Now NoHo does not have a restaurant, bar, or breakfast service. There is no kitchen or refrigerator for guest use. A microwave is available in the guest lounge. The location is surrounded by popular eateries such as Gem, Fish Cheeks, Gino Sorbillo Pizzeria, and many others within a 5-minute walk. Filtered drinking water is available in the lobby. For a full meal, plan to eat out.

Wellness and Leisure

No wellness facilities on site, but nearby gyms and leisure options are within walking distance.

The property does not have a gym, spa, pool, or sauna. Several fitness centers are nearby, including Equinox, Crunch, and Barry's. The area also offers ice-skating rinks and boating opportunities. The hotel's prime location makes it easy to explore parks, museums, and other attractions.

Facilities and Services

Free WiFi, 24-hour front desk, paid luggage storage, and shared bathrooms with frequent cleaning.

Free high-speed WiFi is available throughout. The 24-hour front desk offers express check-in/out, security, and luggage storage via lockers (paid, hourly rate or $15 for 8 hours). Shared bathrooms are private locking stalls with showers, hairdryers, and Grown Alchemist toiletries. There is no elevator, and rooms are on floors 1-4. Wheelchair accessibility is available. A security deposit (either $25 per day or a flat $50) is authorized at check-in and released at checkout. Accepted cards: AMEX, Visa, Discover, MasterCard. No pets. Adults only.

“Bed and bedding was super comfortable and I had someone snoring next to me, so the sound machine and the ear plugs were a god send.”
Kelly from United States
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“Everything the hotel offers (products, bed, towels, showers etc) is high quality and makes the experience pleasant.”
Liisa from Finland
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“The bed was really comfortable, and even though the concept of the rooms is like a shared ambience, I did rest very good at night.”
Gabriela L
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“Attention to detail was nuts!”
Harrison H
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“The showers have soap, shampoo and conditioner.”
Sallie B
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7.9/10

Very good

Guests were satisfied with their stay and would gladly return.

Prime locationAttentive staffClean facilitiesCozy rooms

Bathroom
Spa Showers!
“Showers feature Alchemist products: shampoo, conditioner, and body wash. Dyson hair dryers are available for guest use.”
Jane from Canada
Review on
Room Features
Tech-Ready Rooms
“Rooms include wireless charging docks. You'll also find sound machines with USB-C chargers.”
David from United Kingdom
Review on
Bedroom
Comfy Beds!
“The beds have fluffy blankets and two pillow types. Rooms include robes and eye masks.”
Priya from India
Review on
Guest Parking
Locker convenience
“Large lockers are available for storing luggage. This allows for convenient exploring after checkout.”
Hans from Netherlands
Review on

No elevator - rooms are located on floors 1-4 and are accessible only by stairs.
Luggage storage is available in paid lockers (hourly rate or $15 for 8 hours).
A security deposit ($25 per day or a flat $50) is authorized at check-in and released at checkout.
No pets allowed.
Shared bathrooms - each toilet and shower is a private locking stall.
No breakfast, kitchen, or refrigerator on site.

Wi-Fi

Air conditioning

Check-in/ Check-out

Wheelchair access

Luggage storage

No pets allowed

01
Use the provided earplugs and white noise machine to reduce noise from the open-ceiling design.
02
Opt for a Deluxe Single Room (Now or Never Cabin) if you need more space and a window.
03
Plan to eat out - the property has no kitchen or breakfast service, but the area offers many dining options.
04
Take advantage of the Women+ floor for a more private and secure stay if you are a female or non-binary traveler.

Choose your room type

Now Now Noho (Adults Only) — double rooms, family rooms, and suites. Breakfast options and free cancellation available on selected rates

Cozy Sleeper Cabin open ceiling
2 persons
35 sq. feet
1 Single bed
Air conditioning
room details
Women Now or Never Cabin Open Ceiling
2 persons
55 sq. feet
1 Single bed
Air conditioning
room details
Women Sleeper Cabin Open Ceiling
2 persons
35 sq. feet
1 Single bed
Air conditioning
room details

Show all rooms

Hotel Price Calendar

Check availability and prices for your dates

Facilities

What's included at Now Now Noho (Adults Only) — facilities and services available during your stay

Facilities: Great

8.2/10Review score

General

No smoking on site
Wi-Fi
Safe deposit box
24-hour reception
Express check-in/ -out
No pets allowed
Rooms/ Facilities for disabled
Wheelchair access
24-hour security
Locker room
Smoke detectors
Fire extinguishers
Key card access

Room features

Air conditioning
Heating

Now Now Noho (Adults Only) Location

338 Bowery, New York, NY 10012

Map view

City landmarks

Park

The High Line

1.5 mi

Museum

The National 9

1.5 mi

Landmark

Empire State Building

1.6 mi

Bridge

Brooklyn Bridge

1.4 mi

Landmark

Bowery

3900 ft

Square

Times Square

2.2 mi

Park

Bryant Park

2.0 mi

Landmark

Katz's Delicatessen

3900 ft

Museum

9/11 Memorial

1.5 mi

Museum

New Museum

3100 ft

Landmark

Rockefeller Center

2.4 mi

Landmark

Chinatown

1.1 mi

Market

Union Square

3500 ft

Landmark

SoHo

4700 ft

Library

New York Public Library

1.9 mi

Square

Macy's

1.7 mi

Landmark

Flatiron Building

4600 ft

Monument

Washington Square Arch

2300 ft

Monument

African Burial Ground National Monument

1.2 mi

University

NYU - New York University

2500 ft

Church

Basilica of St Patrick's Old Cathedral

3100 ft

Museum

New York City Fire Museum

1.2 mi

Museum

Tenement Museum

5100 ft

Landmark

Hudson River Park Trust

1.2 mi

Nearby

Square

Astor Place

500 ft

Parking area

Webster Hall

900 ft

Museum

Merchant's House Museum

1500 ft

Garden

Elizabeth Street Garden

1900 ft

Restaurants

Miscelanea NY

700 ft

4th Street 63 East

Honeybrains

700 ft

372 Lafayette St

Odd Fellows Ice Cream Co

800 ft

75 E 4th St

Eileen's Special Cheesecake

2800 ft

17 Cleveland Pl Frnt A

Cafe Habana

1600 ft

17 Prince Street @ Elizabeth

Blue Ribbon Fried Chicken

1000 ft

28 East 1st Street

Bite

1100 ft

335 Lafayette St

La Colombe Torrefaction

900 ft

400 Lafayette St

Gasoline Alley Coffee

1200 ft

325 Lafayette St

Bleecker Street Bar

1200 ft

56 Bleecker St

Whole Foods Market

1200 ft

95 E Houston St

Explore New York

Explore the Neighborhood

Washington Square Park

10 minutes' walk

Iconic park known for its arch and vibrant atmosphere. A perfect spot for people-watching and cultural events.

Merchant's House Museum

6 minutes' walk

19th-century home museum showcasing period furnishings. Offers guided tours detailing New York's history.

SoHo

18 minutes' walk

Trendy neighborhood famous for upscale shops and cobblestone streets. A great place for art galleries and boutiques.

Brooklyn Bridge

25 minutes' walk

Historic bridge with breathtaking views of Manhattan. Ideal for a scenic stroll or bike ride.

Yoga in the Park

10 minutes' walk

Outdoor yoga sessions available in Washington Square Park. Great for relaxation and mindfulness.

Brooklyn Bridge Bike Ride

25 minutes' walk

Thrilling bike ride across the Brooklyn Bridge. Rentals are available, providing a unique perspective of the city.

Cafe Habana

6 minutes' walk

Vibrant eatery serving Cuban-Mexican dishes. Try the famous corn elote, a must-try!

Miscelanea NY

3 minutes' walk

Casual spot with eclectic menu options. Known for fresh, local ingredients and a cozy atmosphere.

Webster Hall

4 minutes' walk

Iconic music venue hosting various shows. Features diverse genres and a lively atmosphere, perfect for nightlife.

The Comedy Cellar

15 minutes' walk

Renowned comedy club offering stand-up performances. A fun night out with laughter guaranteed.

Getting around

City Centre
New York 23 min · 1.2 mi
Airports
LaGuardia (LGA) 24 min · 9.8 mi
Newark Liberty International (EWR) 37 min · 15.0 mi
Train
Brooklyn Bridge – City Hall 24 min · 1.2 mi
Underground
Bleecker Street Station 3 min · 700 ft
Bus
Bus stop 2 min · 400 ft